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Articles tagged with: Service

Written By: Yogin Vora on September 4, 2010 No Comment
SWOT Analysis for ACC Cement

SWOT of ACC Cement

STRENGTHS.

It is having a good image and brand loyalty among consumers.
Service is good
“Dhalai karne ke liye” people ask for ACC
They have same price prevailing for wholesale at dealers/stockiest retailers end.

WEAKNESS.

The competitors are doing much promotional activity rather than ACC Limited [...]

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Written By: Yogin Vora on August 1, 2010 No Comment
Planning and Marketing Strategy

PROPER PLANNING AND MARKETING STRATEGY:


Most business owners and entrepreneurs choose not to plan. Planning sounds difficult, time-consuming, and downright boring. After all, running a business consumes all of the daylight hours and most of the night as well – there is no time for [...]

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Written By: Yogin Vora on July 29, 2010 No Comment
Mass Marketing or Segmentation Marketing?

Marketing a product or service that is designed, produced and sold as if all buyers were all the same is the typical mass-market philosophy. There is no recognition of the different demands, behaviors or attitudes of buyers, nor is there any attempt to differentiate [...]

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Written By: Yogin Vora on May 26, 2010 No Comment
Bing Search Engine

Introduction to Bing

Launched on 28th May 2009
Replacement of MSN Live Search
Tie up with Yahoo for replacing yahoo search with Bing on 29th July 2009
Current market share is 10.17%

Introduction to Google

Launched in January 1996 by Larry Page
Corporate office in California, USA
Grown through new products, acquisitions [...]

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Written By: Yogin Vora on May 2, 2010 No Comment
SWOT Analysis of Maruti Udyog Limited

Strength

MUL is in a leadership position in the market.
Major strength of MUL is having largest network of dealers and after sales service caters in the country.
Self competing product range in small car segment

Maruti 800
Omni
Alto
Zen
Wagon R

Good promotional strategy is adopted by MUL to transform its [...]

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Written By: Yogin Vora on April 20, 2010 1 Comment
Tata Indicom – Suno Dil ki Awaaz

Company Profile :

Established in 1996, Tata Teleservices is a subsidiary of Tata Sons
Tata Teleservices was the first to launch CDMA mobile services in India
Uses the latest CDMA 3G1X technology for its wireless network
Received the license from the DoT to launch GSM services as well.
The company recorded revenues of INR14,069.8 million during year [...]

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Written By: Yogin Vora on April 17, 2010 No Comment
Advertising Types

Advertising is the promotion of a company’s products and services carried out primarily to drive sales of the products and services but also to build a brand identity and communicate changes or new product /services to the customers. Advertising has become an essential element of the corporate world [...]

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Written By: arshi on February 28, 2010 No Comment
SWOT Analysis of Paramount Airlines

Paramount Airlines

Strength : -

Zero Debt Company
Better Customer Service

Weakness : -

Low Investment in Advertising
Operated only in South India
Less number of aircraft in hand

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Written By: Yogin Vora on May 12, 2009 No Comment
Consumer Behaviour towards EMU Trains:TAMBARAM Railway Station: with Questionnaire

Indian Railways…. the golden Era

16th April, 1853……………The Beginning

The first railway on Indian sub-continent ran over a stretch of 21 miles from Bombay to Thane.

The idea of a railway to connect Bombay with Thane, Kalyan and with the Thal and Bhore Ghats inclines first occurred to Mr. George Clark, the Chief Engineer of [...]

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