Intro about Cellular Industry

First cell phone was launched by Ericson in 1956 and launched in Sweden.
It had 150 Customer at the beginning and 600 when it shut down in 1983.
The origin of the first modern cell phone was invented in 1973 by Martin Cooper with the help of Motorola.
The second launch of 1G [...]

Advertising is the promotion of a company’s products and services carried out primarily to drive sales of the products and services but also to build a brand identity and communicate changes or new product /services to the customers. Advertising has become an essential element of the corporate world [...]

SWOT Analysis Bharti Airtel

Strengths
• Bharti Airtel has more than 65 million customers (July 2008). It is the largest cellular provider in India, and also supplies broadband and telephone services – as well as many other telecommunications services to both domestic and corporate
customers.

• Other stakeholders in Bharti Airtel include Sony-Ericsson, [...]

About the company

Nokia Corporation (NYSE: NOK) is one of the world’s largest telecommunications equipment manufacturers. It has since established a leading brand presence in many local markets, and business has expanded considerably in all areas to support customer needs and the growth of the telecommunications industry. [...]

INTRODUCTION
In recent years, rural markets of India have acquired significance, as the overall growth of the Indian economy has resulted into substantial increase in the purchasing power of the rural communities. On account of green revolution, the rural areas are consuming a large quantity of industrial and urban manufactured products. In this context, [...]