Reliance Venture Capital
Reliance Venture Asset Management Limited

Introduction
It was incorporated in 2006, as Reliance Technology Ventures Ltd. On March 3, 2010, company changed its name from Reliance Technology Ventures Ltd to Reliance Venture Asset Management Ltd.
As the worlds of finance, technology, markets and people expand and converge, Reliance Group’s [...]

Youth of India

• Multi tier/ Multi pronged strategy catering to different sections of the society
• Indian not wannabe western

- Best of the east and west

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•Indians are poor not backward

YOUTH CONSUMER:

1.The Creamy Layer.
2.The Consuming Class.
3.‘Stretch-a-bit’ Consumers.

Women of Consumer India

The woman consumer
Conservative working [...]

Marketing mix consist of four important variables of marketing, i.e. 4Ps-Product, Price, Promotion and Place. Apart from the traditional 4Ps, there are also other variables, i.e. Packaging, Posting, and Pace.

Advertising is an element of promotion. However, it not only assists in promoting the product, but also affects [...]

How do you evaluate a technology that has completely captured the public’s imagination and spawned thousands of articles in newspapers n magazines? What about a technology that has come to indicate innovation, where the ignorance of how it works is a sure sign of being on the wrong side of [...]

Most Americans surveyed by a 2008 Fortune Magazine poll believe the economy in the United States is on a downward spiral. [...]