Most Americans surveyed by a 2008 Fortune Magazine poll believe the economy in the United States is on a downward spiral. [...]
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Written By: Yogin Vora on February 16, 2009
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GENESIS OF QUALITY CIRCLES
After the Second World War Japanese economy was in the doldrums. Seeing this disastrous effect of war, Americans decided to help Japan in improving the quality standards of their products. General Douglas Mac Arthur who, at that time, was the commander of the occupational forces in Japan [...]
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Written By: Yogin Vora on February 16, 2009
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Introduction to Big Bazaar
Big Bazaar is a chain of shopping malls in India currently with 31 outlets, owned by the Pantaloon Group. The idea was pioneered by entrepreneur Kishore Biyani, the head of Pantaloon Retail India Ltd. The idea from the very beginning was to make [...]
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Written By: Yogin Vora on February 16, 2009
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Introduction to Retailing
“Retailing is a distinct, diverse and dynamic sectorâ€.“It is an activity of enormous economic significance to most developed nationsâ€. It generates revenue and wealth for nation, encourages investments and brings technological advancements. Stated that “it brings employment and creates wealth of the economyâ€.“It is a vibrant part of our changing [...]
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Written By: Yogin Vora on February 15, 2009
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How to develop an Interactive Marketing Strategy?
The internet has provided the global audience instant information, broad connections to billions and a revolutionary form of communication. However, for all of this seemingly effortless access to consumers, the internet has traditionally been a complex problem for marketers. Numerous organizations either do not [...]
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Written By: Yogin Vora on February 15, 2009
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Offshore outsourcing is the business process of hiring an external organization to perform a business function in a country other than the one where the products and services are actually developed. It is contrasted with offshoring, in which the functions are performed in a foreign country by a foreign subsidiary.
There are [...]
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Written By: Yogin Vora on February 15, 2009
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BPO Demystified
Shift of Jobs by Verticals. By the year 2015 an estimated 3.3 million US jobs would have moved offshore, a whooping 3000% increase from the year 2000.
Number of U.S. Jobs Moving Offshore
Sl.No
Job Category
2000
2005
2010
2015
1
Management
0
37,477
117,835
88,281
2
Business
10,787
61,252
161,722
48,028
3
Computer
27,171
108,991
276,954
72,632
4
Architecture
3,498
32,302
83,237
84,347
5
Life Sciences
0
3,677
14,478
36,770
6
Legal
1,793
14,220
34,673
74,642
7
Art, Design
818
5,576
13,846
29,639
8
Sales
4,619
29,064
97,321
26,564
9
Office
53,987
295,034
791,034
1,659,310
Total
102,674
587,592
1,591,101
3,320,213
Skills required for BPO verticals
SEGMENTS [...]
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Written By: Yogin Vora on February 15, 2009
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Most mortgage BPO vendors focus on Mortgage Processing Market. BPO’s Mortgage service offerings are designed to meet the needs of mortgage banking institutions dealing with the challenges of rising interest rates, increasing instances of borrower default, shrinking origination and refinance volumes and competitive pressures.
Mortgage BPOs manage processes aacross various [...]
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Written By: Yogin Vora on February 15, 2009
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1. What is Legal Process Outsourcing (LPO)?
Legal Process Outsourcing (LPO) is one of the value added BPO services which involves legal work that companies outsource to more economical offshore destinations. Legal outsourcing has gained tremendous ground in the past few years in the US. LPO firms, primarily from India, have [...]
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Written By: Yogin Vora on February 15, 2009
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KPO Demystified
What is Knowledge Process Outsourcing?Knowledge Process Outsourcing (KPO) is the outsourcing of high-end business functions in an organization. These functions include both core and non-core activities.How it is different from Business Process Outsourcing
KPO Value Chain examples
Low-end
High-end
Business Analytics
Back office support, [...]
Written By: Yogin Vora on February 15, 2009
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Introduction
NIVEA® is an established name in high quality skin and beauty care products. It is part of a range of brands produced and sold by Beiersdorf. Beiersdorf, founded in 1882, has grown to be a global company specialising in skin and beauty care.
In the UK, Beiersdorf’s continuing [...]
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Written By: Yogin Vora on February 14, 2009
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The marketing mix is the combination of marketing activities that an organisation engages in so as to best meet the needs of its targeted market. Traditionally the marketing mix consisted of just 4 Ps.
For example, a motor vehicle manufacturer like Audi:
Produces products that are of the highest quality [...]
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