Boost is health food drink (HFD), which is positioned on the energy platform in India. Developed by the Indian R&D team in 1974, and launched in 1975-6 in Kerala, Boost has been one of the fastest growing brands in the Indian GSK Consumer portfolio. Realising that the energy segment [...]
more→
STRENGTHS.
It is having a good image and brand loyalty among consumers.
Service is good
“Dhalai karne ke liye†people ask for ACC
They have same price prevailing for wholesale at dealers/stockiest retailers end.
WEAKNESS.
The competitors are doing much promotional activity rather than ACC Limited [...]
more→
HR Planning!
Loading ...
