SWOT of ACC Cement

STRENGTHS.

It is having a good image and brand loyalty among consumers.
Service is good
“Dhalai karne ke liye” people ask for ACC
They have same price prevailing for wholesale at dealers/stockiest retailers end.

WEAKNESS.

The competitors are doing much promotional activity rather than ACC Limited [...]

From China to Cuba to Vietnaam, history teaches the power of a guerrilla movement. In business, too, a guerrilla has a reservoir of tactical advantages that allows the small company to flourish in the land of the giants.

Size, of course, is relative. The smallest automobile company (American [...]

There are certain things to be considered during the preparation of CAT Examinations, which helps you t be a step ahead from the other candidates:

Good Academic Record.
Start Early.
Aim High Institutes like IIM’s
Select a good Coaching.

After have a look on the video you can see that toppers have [...]

In general, granting that the ultimate intention of any advertising is to influence the purchase behavior of consumers, in a way favorable to the advertiser, how does advertising achieve this end?

The Advertisement Should Be Of Interest To The Audience:

The first requirement [...]

WHAT IS ADVERTISING?

The word advertising originates from Latin word advertise, which means to turn to. The dictionary meaning of the term is “to give public notice or to give publicity”. Advertising may be defined as the process of buying sponsor-identified media space or time in order to promote a product or [...]

The history of advertising dates back to the early days of human civilization. The evolution or growth of advertising can be briefly stated as follows:

Early Forms of Advertising: Three forms of advertising existed during the [...]

Selecting the right type of advertising agency is a very difficult choice The advertiser should make a list of all possible agencies that can serve his purpose and the agency best qualified to provide the required and effective services is selected. Some advertisers may seleact [...]

Marketing mix consist of four important variables of marketing, i.e. 4Ps-Product, Price, Promotion and Place. Apart from the traditional 4Ps, there are also other variables, i.e. Packaging, Posting, and Pace.

Advertising is an element of promotion. However, it not only assists in promoting the product, but also affects [...]

PROPER PLANNING AND MARKETING STRATEGY:

Most business owners and entrepreneurs choose not to plan. Planning sounds difficult, time-consuming, and downright boring. After all, running a business consumes all of the daylight hours and most of the night as well – there is no time for [...]

Marketing a product or service that is designed, produced and sold as if all buyers were all the same is the typical mass-market philosophy. There is no recognition of the different demands, behaviors or attitudes of buyers, nor is there any attempt to differentiate [...]

Portfolio Management

Each and every investor has to face risk while investing. What is Risk? Risk is the uncertainty of income/capital appreciation or loss of both. Risk is classified into: Systematic risk or Market related risk and Unsystematic risk or Company related risk.

Systematic risk refers to that portion [...]

What is ‘Para Banking’?

It provides a framework of rules/regulations/instructions to the Scheduled Commercial Banks for undertaking certain financial services or para-banking activities as permitted by RBI.

What is ‘Universal Banking’?

Universal Banking is a superstore for financial products under one roof. Corporate can get loans and [...]