Written By: Yogin Vora on July 29, 2010 No Comment
Mass Marketing or Segmentation Marketing?

Marketing a product or service that is designed, produced and sold as if all buyers were all the same is the typical mass-market philosophy. There is no recognition of the different demands, behaviors or attitudes of buyers, nor is there any attempt to differentiate [...]

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Written By: Yogin Vora on July 27, 2010 No Comment
What are Risk in Portfolio Management?

Portfolio Management

Each and every investor has to face risk while investing. What is Risk? Risk is the uncertainty of income/capital appreciation or loss of both. Risk is classified into: Systematic risk or Market related risk and Unsystematic risk or Company related risk.

Systematic risk refers to that portion [...]

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Written By: Yogin Vora on July 24, 2010 No Comment
Para Banking

What is ‘Para Banking’?

It provides a framework of rules/regulations/instructions to the Scheduled Commercial Banks for undertaking certain financial services or para-banking activities as permitted by RBI.

What is ‘Universal Banking’?

Universal Banking is a superstore for financial products under one roof. Corporate can get loans and [...]

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Written By: Yogin Vora on July 22, 2010 No Comment
SWOT ANALYSIS of the Indian Tourism Industry

Incredible India :

STRENGTHS :

India’s geographical location is a culmination of forests, deserts, and mountains ands beaches. Diversity of culture i.e. a blend of various civilizations and their traditions. A wealth of archeological sites and historical monuments.

WEAKNESSES

Lack of adequate infrastructure. A xenophobic attitude among certain sections of [...]

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Written By: Yogin Vora on July 17, 2010 1 Comment
Advanced Selling Skills by ManagementFunda

Download the Powerpoint Presentation.

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Written By: Yogin Vora on July 13, 2010 No Comment
Banking Sector in India

Introduction on Banking Sector

The Banking sector in India has always been one of the most preferred avenues of employment. In the current decade, this has emerged as a resurgent sector in the Indian economy. As per the McKinsey report ‘India Banking 2010’, the banking sector index has grown at a compounded [...]

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Written By: Yogin Vora on July 10, 2010 No Comment
Bajaj Allianz General Insurance Company Limited

Bajaj Allianz General Insurance Company Limited is a joint venture between Bajaj Finserv Limited (recently demerged from Bajaj Auto Limited) and Allianz SE. Both enjoy a reputation of expertise, stability and strength.

Bajaj Allianz General Insurance received the Insurance Regulatory and Development Authority (IRDA) certificate of Registration on [...]

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Written By: Yogin Vora on July 6, 2010 1 Comment
Bharti AXA General Insurance

Bharti AXA General Insurance is a joint venture between Bharti, one of India’s leading business groups with interests in Telecom, Agri Business and Retail; and AXA, world leader in Financial Protection and Wealth Management. Bharti Group holds 74% of equity and AXA holds 26% of the equity.

With [...]

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Written By: Yogin Vora on July 2, 2010 No Comment
General Insurance

General Insurance

General Insurance provides much-needed protection against unforeseen events such as accidents, illness, fire, burglary etc. Unlike Life Insurance, General Insurance is not meant to offer returns but is a protection against contingencies. Almost everything that has a financial value in life and has a probability of getting lost, [...]

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Written By: Yogin Vora on June 27, 2010 No Comment
Kotak Mahindra Old Mutual Life Insurance Ltd

Kotak Mahindra Old Mutual Life Insurance Ltd is a joint venture between Kotak Mahindra Bank Ltd., its affiliates and Old Mutual. A company that combines its international strengths and local advantages to offer its customers a wide range of innovative life insurance products, helping them in taking important financial [...]

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Written By: Yogin Vora on June 23, 2010 No Comment
7 P’s of Marketing Mix of ICICI Prudential

ICICI Prudential Life Insurance :

ICICI Prudential Life Insurance Company is a joint venture between ICICI Bank – one of India’s foremost financial services companies-and Prudential plc – a leading international financial services group headquartered in the United Kingdom. Total capital infusion stands at Rs. 47.80 billion, with ICICI [...]

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Written By: Yogin Vora on June 19, 2010 1 Comment
What is Life Insurance ?

Life Insurance

Life insurance is a contract whereby, for an agreed payment (premium), the insuring company agrees to pay the insured, or his beneficiaries, a fixed sum or an income upon the death of the insured.In addition, life insurance can be used as a means of investment or savings.

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